Our People

Eileen Verdieck: Founder & President

A pioneer in the Arabian horse industry, Eileen has enjoyed a lengthy and prestigious career, and is recognized worldwide as one of the leading authorities on the breeding and marketing of Arabian horses. As a trainer, judge, and consultant, she has won numerous international awards which stand as testimony to her dedication to the Arabian breed. Eileen Verdieck is widely considered the foremost influence in the world on the international market, servicing, and buying power of Arabian horses – particularly the Middle East – over the last several decades.

Eileen’s formative years would be set at the legendary Imperial Egyptian Stud when as a young trainer, she was handed the reigns at the request of owner Barbara Griffith to not only train, but also sell. Through a tenacity rooted in innovation, Eileen developed newcomer programs, traveled extensively, developed entire new markets, and learned how to breed a better horse. She began to quickly demonstrate not only her exceptional eye for type and horsemanship abilities but also a deeply embedded marketing clout through two highly acclaimed Imperial films “To Fly Without Wings” and the award-winning “Genesis… A Continuation.”

  • • First female to win a national championship in Arabian horse reining (1978)
  • • Several decades of being regarded as the top female handler, and was inducted into the APAHA Female Handler Hall of Fame
  • • Highly acclaimed international judge since 1980
  • • Number of horses sold in her lifetime: “Thousands upon thousands.”
  • • Total sales managed in her lifetime: Over $35 million, including horses of all levels, from $5,000 to $2.5 million.
  • • More newcomer sales than any other agent in history
  • • Over $1.5 million in horse sales and historic posthumous breedings since 2015 alone
  • • Responsible for selling Arabian horses to nearly every nation that has Arabian horses… and often being one of the first to do it.

In 2000, Eileen felt a tug to take a break from selling and indulge her passion: Introducing children and newcomers to the Arabian horse, through the launch of the hailed HoofbeatZ USA program–ground-breaking horsemanship program aimed at introducing new equestrians of all ages to the joy and fulfillment a horse can bring. She has also developed a series of riding courses based on natural horsemanship techniques. These are designed to encourage people to learn how to ride intuitively and safely much more quickly than conventional methods. She is an inspiring and dedicated teacher and her approach has won much acclaim from her students and visitors to HoofbeatZ USA.

“This program aims to teach participants not just how to ride, but how to develop a partnership with the horse from the ground up.”

The intimate relationships she has formed in the Middle East and throughout the world from a lifetime with the Arabian horse, combined with innovative intention that endlessly reaches outside the status quo has positioned Eileen with a superlative capability to tap into markets that other people simply cannot.

Needless to say, it has worked.

“I believe in giving people the opportunity to fall in love and become passionate about the Arabian horse. If you become involved with a horse – of any breed ­– they will make you a better human being.”

Bill Rodgers: General Manager

Bill Rodgers has been involved in the Equine industry for over 30 years. He has successfully shown, trained, and managed Arabian show horses, as well as show barns. Bill has been involved in the development of Equine Products such as Freedom Holistic Saddles and Succeed DCP. He also has been active in youth and 4-H equine promotion throughout his career.

“When I first heard about HoofbeatZ USA I had to get involved. It’s unique, exciting, and offers something for everyone. I always felt that you can tell you excel in something when you love doing it.”